In a business report format, students are supposed to select an Australian e-commerce website (such as www.ozsale.com.au) and undertake an in-depth evaluation of it, identify the main features such as applied business model(s), strategies and revenue model besides all related topics.
By providing an overview and description of the nominated website, identify and elaborate the main positive and negative aspects of the website. Draw particular attention to the interaction and usability aspects of the interface.
In addition, students are required to find out about the below main areas and provide their reasons:
1. Analyse the current website and formulate an E-Commerce implementation strategy. ECommerce implementation strategy should take into account all the services and features of the website.
2. If the business wants to broad its business activities and enters to the global market, what areas have to be considered in order to changing from national e-commerce website to an international one?